About Video Architecture

Video Architecture is re-imagining the built environment using a combination of state of the art technology and traditional visual arts practices.

Video Architecture is a different approach to large scale projection mapping. It intentionally avoids computer generated mapping and graphics techniques. It is spontaneous, collaborative and highly interactive.

Video Architecture explores the relationship between visual arts practice, integrating elements of drawing, painting, movement and sound using digital technology to re-imagine our public spaces and built environment with the ethereal, dream-like element of light.

Stripped of the over-reliance on electro gimmickery this technique  is a constant investigation of the elemental nature of physical media within art.


Jim Coad is a Video Artist and Filmmaker. video-architecture-bendigo

He has worked extensively with communities in various parts of Australia including remote indigenous communities. His current project, Video Architecture, involves collaboration with artists and community to develop large scale video projection installation works that focus on the use of physical arts media such as painting, drawing and movement.

Jim is based in Castlemaine where he developed his unique approach to projection art for the Castlemaine Fringe. Video Architecture has also been part of the at the Junction Arts Festival, Tasmania, in 2011. He is currently engaged in the development of works with Kildonan UnitingCare in Whittlesea, the Alice Desert Festival, Mount Alexander Shire and the Castlemaine State Festival.

He draws on his life experience for inspiration with a long standing commitment to community development and building a sustainable future.


Helen Kellylaunceston-video-work

Helen Kelly, Director of arts based business Unqualified, has collaborated with Jim Coad on various arts projects since 1996, most recently as Creative Coordinator for Video Architecture. She has worked on many youth and community arts projects in that time including the successful Couch project (Castlemaine State Festival and Junction Arts Festival, Launceston 2008 – 2011) and The White Box (Junction Arts Festival, Launceston 2011).

Helen is proficient with processes related to community projects, and is experienced at working within an interdisciplinary team. Helen works with designs and concepts that are closely connected to particular sites, and is skilled in developing commission or grant work in collaboration with youth and community.


Mandy Fieldvideo-architecture

Mandy Field is the Creative Producer at Outback Theatre for Young People (OTYP), who engage regional and remotely located young people in SW NSW in professional theatre and multi arts experiences. Mandy has spent much of the last 10 years designing and producing youth arts projects, and large scale events. Also a cross platform artist, Mandy was recently Artistic Director of OTYP’s Hay based ‘Alive and Kicking’, a visual and live arts project spanning 2 years.

Previously based in Melbourne, Mandy completed a Graduate Diploma of Animatuering at VCA in 2005, and worked for Polyglot Theatre from January 2007 to July 2010, as Artlink Manager, and then as Program Manager, establishing and nurturing community partnerships, Facilitating community based programs and supporting creative developments and tours of new work. In 2010 Mandy, was the Creative Producer of ‘Weavings’ Opening Ceremony at ‘Junction 2010′ Regional Arts Conference, and in 2011 Mandy coordinated the Castlemaine State Festival’s Children’s Day event .

Mandy Field brings to Video Architecture over 10 years experience in physical theatre, with influences from Body Weather, Clown, mime and hip hop.


Mung Baldingjim-coad-castlemaine-market-building

Mung Balding has been involved in the music industry for 20 years. Music industry involvement including: musician (songwriter, guitar), music program manager, music teacher (guitar, bass, drums, singing, songwriting), band management, promotion & event and tour organization; production, promotion and marketing of over 10 CD releases (nationally and internationally); composer and sound designer for theatre and film soundtracks; media involvement as radio broadcaster on 3RRR FM for 10 years; current member of Salty Serge and Bilby, former member of Bidston Moss. Mung was sound designer for Family Dog Theatre (3 productions) Extended Theatre “Repressed and Cherished” at La Mama; and created the soundtrack for award winning animated short film ‘Macca Strewth’ by Momentum Animations.

Mung was also music teacher and program manager at Western Juvenile Justice Unit, 2000 – 2006 and Rice Education and Youth Services, 2005 – 2006.


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